Hlavní strana Zemí Belgie Methodology Step 3 : Communication strategy The road show (2009) In Belgium

In Belgium

The FOOD bus stopped in Brussels for two days, on October the 7th and 8th, 2009.
In the heart of the European district, located in a popular square, the employees and restaurant owners were invited to:

  • take with them the national guides with the 10 recommendations
  • taste healthy dishes following culinary demonstrations
  • have a question and answer session with nutritionists
  • try on a 10kg vest, aiming at demonstrating the impact of weight excess

Many groups participated to FOOD seminars given by Nutri-Challenge.