The Hravě žij zdravě o. s. (Healthy Living the Easy Way) civic association was founded as a non-profit, non-governmental volunteer civic association.
More specifically, the STOB (STop OBesity) project helps people to lose weight sensibly.
The promotion of a healthy lifestyle and prevention of obesity in children and adults requires a very systematic approach. Our objective is to create a platform focused on the systemisation of care for overweight or obese children and adults, and it gathers both experts and laypersons interested in the issues. The civic association’s further activities include organising weight reduction courses founded on cognitive/behavioural psychotherapy in 100 towns all over the Czech Republic, online course, and reduction/condition stays.